I’ll let you in on a little secret: most content writers (and agencies) survive by selling quantity over quality.
When quantity comes at the cost of quality, your website underperforms in two critical ways:
1. Rankings suffer (AI-powered search is strongly trending toward rewarding quality, context-rich blogs).
2. If readers make it to your blog post, they click or tap away because the article is uninspiring and does not communicate your identity or why you’re better.
I refuse to let that happen to my clients’ businesses.
As a “learned-from-the-best” senior copywriter, I craft SEO-optimized blogs and case studies that rank your website and position your business as the undeniable choice for prospective leads.
I won’t just help you get traffic – I’ll help you convert that hard-earned traffic.
Don’t settle for another “meh” information page stuffed with words. I craft each blog into a direct-response opportunity.
That’s the power of having a senior copywriter with over three years of industry experience and knowledge by your side.
Wanna know something more powerful than AI ever will be? It’s a law governing everything in known existence – and nothing can change it.
Relativity.
Relativity governs how things compare and interact. And in marketing, comparison is everything. Your success doesn’t exist by itself – it’s based on how you position yourself relative to your competitors.
No one stands out if everyone has access to the same tools. When everything looks the same, you lose the very thing that matters most in marketing: uniqueness.
The real winners are those who rise above the noise and focus on what makes their brand better, more memorable, and impossible to ignore.
Don’t fall for the bait of those emphatically pushing AI as the end-all, be-all solution. These legions of NPC TikTokers and YouTubers might think they stand to gain the most from “AI everything,” but by chasing sameness, they’re setting themselves up for irrelevance.
Take a look at this gross little visual I made to illustrate what I mean:
If you’re in category “a” or “c,” I’ll just ask you… how are things going? (Assuming you can read my disgusting handwriting, sorry.)
What we’re aiming for is category “e”.
You see, AI can churn out nicely organized words quickly, but does it connect the dots between writing and results? Who’s optimizing for SEO, formatting it to look beautiful, ensuring it aligns with your identity, and getting it from document to optimized page on your website?
AI still needs the right prompts and human discernment (smart, emotionally intelligent humans who know what AI suggestions are good, meh, or not good) – and I’ve gotten (really) good at this.
I leverage AI as a tool while keeping the human touch and context alive. Most importantly, I incorporate your brand identity through highly personalized branding sessions.
The result?
Story-driven SEO posts delivered with quantity AND quality (not just informational content) – my blogs warm up your prospective leads to be an easy sale.
I even offer a no-risk, money-back guarantee on your first blog.*
*I will monitor to ensure the returned copy isn’t taken and published.
💡 Revolutionized Copy – I’ll capture your brand’s essence with copy that’s better than anything you’ve ever had and converts people into long-term customers.
Other bonus things I’ll give you:
📝 Business Identity Content Brief – A pre-made brief (or consultation, depending on your package) filled out by you to ensure every blog reflects your brand accurately.
🔍 Factual & Researched Content – High-quality, well-researched blogs designed to boost your online presence and credibility.
✅ Ready-to-Publish Content – Delivered in a clean, fully formatted format with HTML tags for headings, links, and SEO optimization.
🏷️ Meta Titles & Descriptions – Custom-crafted meta tags to boost click-through rates and improve your site’s SEO ranking.
🔗 Smart Internal Linking – Relevant links connecting to other key pages on your site to improve navigation and SEO.
🖼️ Image-Rich Blogs – Relevant, engaging images included to visually enhance the story and communicate your message effectively.
All services come with the following:
📝 Business Identity Content Brief
A pre-made brief (or consultation, depending on your package) filled out by you to ensure every blog reflects your brand accurately.
🔍 Factual & Researched Content
High-quality, well-researched blogs designed to boost your online presence and credibility.
🏷️ Meta Titles & Descriptions
Custom-crafted meta tags to boost click-through rates and improve your site’s SEO ranking.
✅ Ready-to-Publish Content
Delivered in a clean, fully formatted format with HTML tags for headings, links, and SEO optimization.
🔗 Smart Internal Linking
Relevant links connecting to other key pages on your site to improve navigation and SEO.
🖼️ Image-Rich Blogs
Relevant, engaging images included to visually enhance the story and communicate your message effectively.
✍️ 3 SEO-optimized blogs or case studies (1,200–1,500 words each).
🧪 3 researched keywords (phrases) targeting your specific niche.
or
📧 4 emails that will get you more sales
✍️ 4 SEO-optimized blogs or case studies (1,200–1,500 words each).
🧪 5 researched keywords (phrases) targeting your specific niche.
or
📧 6 emails that will get you more sales
✍️ 5 SEO-optimized blogs or case studies (1,200–1,500 words each).
👨🔬 Unlimited researched keywords (phrases) targeting your specific niche.
or
📧 10 emails that will get you more sales
and
🛎️ Priority support for brainstorming and content development.
📊 Detailed performance metrics and ranking proof delivered monthly.
📆 Face-to-Face Identity Meeting (2-hour monthly meeting): A custom 5-Pillar Brand Strategy to refine your messaging.
📞 One 30-minute update call per month.
✍️ Additional SEO blog or case study (1,200–1,500 words)
📧 Single emails
📆 Face-to-Face Identity Meeting (5-Pillar Brand Strategy only)
↪️ Blog or email re-write / Refresh
🪚 Custom Email / Blog Writing Workshop: Four 1-hour interactive sessions where I’ll teach you the essentials of crafting SEO-optimized blogs, including keyword research, formatting, and tone.
📋 Content Brief Template: A ready-to-use template to organize your ideas and ensure every blog is aligned with your goals and audience.
📝 Live Feedback on Your Drafts: Submit up to 3 blog drafts for detailed, personalized feedback on structure, tone, and SEO best practices.
✅ SEO Basics Made Simple: Learn how to identify and use the right keywords, craft compelling headlines and meta descriptions, and avoid pitfalls like keyword stuffing.
🛠️ Writing Tools and Tricks: I’ll introduce you to free or low-cost tools to help you polish your writing and track its performance.
💚 Bonus: A 30-minute Q&A session after the program to address lingering questions or review additional work.
By the end of this program, you will have written three fully optimized blogs and gained the skills and confidence to write future blogs that rank high and resonate with your audience.
Meaning you can stop paying me to write them for you!
When you work with me, I take your business’s success as seriously as you do. That’s why I prioritize transparency.
Yes. It’s vital to your success.
We’re in the business of human psychology for sales; your website copy’s success is largely dependent on how precise we communicate your business identity and services.
To understand your business identity the best I can, I need to hear your voice and see the passion you have for your business.
You have many competitors. So, what makes your business different from theirs? At the risk of sounding corny, the answer is YOU… you make your business unique.
I’m a pretty blunt guy. So here it is:
When I worked at a marketing agency, clients were charged for the service and labor (me) involved in producing that service. It was a hell of a quality service, but the agency essentially acted as a liaison between me and the client.
Now it’s just me – so no overhead.
In other words, you’re getting top-quality website copy and content at a fraction of the cost compared to a marketing agency.
I offer a “50% down, 50% pay later” arrangement for the “Identity Makeover” and “Website Rewrite.”
Alternatively, I will offer this financing option if you order 5+ standalone pages.
You can pay the remaining balance 30 days after the day of engagement.
Yep. But I don’t always have promotions running (not a pressure tactic, just the truth), so you’re here at a good time.
Here’s what I got going on now for my website copywriting services:
1. If you’re a new client, please enjoy 25% off your first page or service.
2. If you order 5+ pages, receive 25% off on the total cost (yes… really!)
*Promotions not combinable
AI can be a powerful tool that enhances the technical aspects of my writing – such as grammatical precision, structural coherence, sentence clarity, and outlining. It’s also a helpful tool when I occasionally hit writer’s block.
All elements requiring attention-grabbing headers (with character limits and visual appeal), complex reasoning, creativity, emotional resonance, off-the-cuff writing choices, client-specific details, SEO best practices, meta titles and descriptions, and visually appealing layouts are human-crafted.
That said, it has improved my workflow by approximately 15% without compromising quality.
I factor this efficiency into my pricing so you benefit from the savings.
If you need help transferring the copy from my deliverables to your website, I can handle it for you or arrange for a trusted web developer to do it for a nominal fee.
I work exclusively with top-tier, SEO-savvy web developers. I know exactly what to look for and have established trusted partnerships with professionals who deliver exceptional results.
Please note: To complete this service, I will need full access to your website login credentials.
